Sunday, October 25, 2009

Ross Lovegrove: The power and beauty of organic design


This video absolutely opened up my mind and transported me into a new and facinating world of organic design. It felt like I was taken away from the industrial world we know of today and being teleported into a future world of new and out of the world discoveries and technologies.

There was just too many ideas and images that were packed into just twenty minutes which made me want to grasp for more! From Lovegrove's water bottle, then to his sculptures and then lastly to his studio which absolutely blew my mind!

His design of the water bottle looks absolutely unique and stunning as it highlights the rich environment of which water comes from and creates with its high and rich qualities that it displays. Then his table in which its legs come down from the table itself was just boggling!

But he saved the last for least as his studio exhibits and new and profound world of pure genius and imagination that in which highlights the profound qualities of organic design.

Therefore from this video I had learnt many things such as the shapes and design of organic design and how precious and vital that is it for industrial to incorporate the qualities of the organic world into the future of design.

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